Avtostop Press is a mobile newsstand for Android and iOS devices for purchasing and reading Autostop.tv magazine, as well as magazines and books from other media sources.
About the Project
Content is one of the main values and, at the same time, a “plague” of the 21st century. Everything we do in the digital world is already part of a content. Even digital traces left by users online—likes, comments, reposts— it’s all content. The huge flow of information noise made life especially difficult for professional content creators, namely periodicals. They literally had to fight for their survival. However, this problem was solved after the magazines were provided with an effective tool to reach mobile users. In just a few years, most of the world-known periodicals managed to get their own applications: The New York Times, Forbes, The Washington Post, GQ Magazine, The Wall Street Journal and others.
Our Client, the Turkish magazine Avtostop.tv, decided to keep up with the trends. Avtostop.tv helps car enthusiasts to understand the nuances of traffic rules, provides reviews of new cars on the car market, gives advice on insurance and rules of conduct in road accidents, etc. The number of the Avtostop.tv readers is more than 100 000 people. The constant growth in the number of readers made our Client think about another convenient solution for buying and reading the Avtostop.tv magazine, and the solution was a newsstand app for Android and iOS devices.
The aim of the Avtostop Press project was to develop Android and iOS applications for buying and reading the Avtostop.tv magazine. In the future, the client planned to work with other publications and publishers to provide them with a platform for selling their products— newspapers, magazines and books— via his application.
The challenge for our team was to implement the following features in the final product:
- Reading journal issues in the application;
- Subscription to the magazine or purchase of a separate issue;
- Imitation of manual scrolling of the paper pages;
- Three languages and three themes a user can choose from.
The Avtostop Press development team included UI/UX Designer, Front-End Developer, Back-End Developer, Android and iOS Developers, QA Engineer and Project Manager.
Client was satisfied with the final result. We finished the app within the timeframe, clearly stipulated in the technical documentation. The result of our work allowed the Client to set up new channels of monetization and communication with readers. Our team started developing the iOS app in 2013 and the Android app in 2014. Since the launch of the project in 2015, the application has been rated by 225 users on Google Play with an average rating of 4.6 stars. During that time, we have released about ten updates for each application, the technical support and development of which continue to this day.